Currently browsing: Items authored or edited by Xia Zhu https://orcid.org/0000-0002-2003-2734

Agha, Kakul; Zhu, Xia and Chikwa, Gladson (2022). Towards Academic Integrity: Using Bloom’s Taxonomy and Technology to Deter Cheating in Online Courses. In: Hamdan, A; Hassanien, A. E.; Mescon, T and Alareeni, B. eds. Technologies, Artificial Intelligence and the Future of Learning Post-COVID-19. Studies in Computational Intelligence. Studies in Computational Intelligence (1019). Cham: Springer, pp. 447–466.

Chikwa, Gladson; Zhu, Xia and Rajah, Edwin (2022). Fostering inclusive religious and spiritual working environment in Higher Education Institutions. In: Agha, Kakul and Las Heras Maestro, Mireia eds. Global Perspectives on Maintaining Gender, Age, and Religious Diversity in the Workplace. IGI Global.

Chikwa, Gladson; Zhu, Xia and Rajah, Edwin (2022). Fostering an Inclusive Religious and Spiritual Working Environment in Higher Education Institutions. In: Agha, Kakul and Las Heras Maestro, Mireia eds. Global Perspectives on Maintaining Gender, Age, and Religious Diversity in the Workplace. IGI Global, pp. 295–307.

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Chikwa, Gladson and Zhu, Xia (2019). Sino-African Cooperation in Higher Education: an exploration of ODL opportunities and challenges. In: Open Impact Conference, 13-14 Dec 2019, Uganda.

Liu, Hongfei; Meng-Lewis, Yue; Ibrahim, Fahad and Zhu, Xia (2021). Superfoods, super healthy: Myth or reality? Examining consumers’ repurchase and WOM intention regarding superfoods: A theory of consumption values perspective. Journal of Business Research, 137 pp. 69–88.

Naude, P.; Henneberg, S. C.; Zolkiewski, J. and Zhu, Xia (2009). Exploiting the B2B Knowledge Network: New Perspectives and Core Concepts. Industrial Marketing Management, 38(5) pp. 493–494.

Palmer, Adrian; Mete, Melisa and Zhu, Xia (2023). The Effects of Social Media Engagement on Recall and Recommendation of a Service Experience: An Abstract. In: Academy Of Marketing Science 23rd World Marketing Congress, 11-14 Jul 2023, University of Kent, Canterbury, UK.

Palmer, Adrian; Zhu, Xia and Mete, Melisa (2018). Tweeting to the World or Enjoying the Moment? The effects of Social Media Engagement on Recall and Recommendation of a Service Experience. In: 2018 Global Marketing Conference at Tokyo Proceedings, p. 1602.

Palmer, Adrian; Zhu, Xia and Mete, M (2018). Real-time Sharing of Service Experience: Effects on Subsequent Recall and Referral Behaviours. In: 15th International Research Conference in Service Management, 10-13 Jun 2018, La Londe Les Maures, France.

Radu, Simona; Zhu, Xia and Daniel, Elizabeth (2022). Wearable Diabetes Technology for Adolescents with Type 1 Diabetes and Caregivers: The Lived Experience. In: AMASERVSIG, 16-18 Jun 2022, Glasgow.

Zhu, Xia and Rajah, Edwin (2023). Enhancing consumption value through inclusive spirituality: a relational approach. In: IRSSM11, Jun 2023, Katowice.

Zhu, Xia (2021). Ten Years in Academia: A Journey of Exploration and Development. In: Morris, Sean Michael; Rai, Lucy and Littleton, Karen eds. Voices of Practice: Narrative Scholarship. Hybrid Pedagogy Inc.

Zhu, Xia and Chikwa, Gladson (2021). An Exploration of China-Africa Cooperation in Higher Education: Opportunities and Challenges in Open Distance Learning. Open Praxis, 13(1) pp. 7–19.

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Zhu, Xia (2020). [Book review] Managing Organisational Success in the Arts. Cultural Trends, 29(5) pp. 418–420.

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Zhu, Xia and Chikwa, Gladson (2020). Modernisation of Higher Education in Emerging Economies: An exploration of opportunities & challenges for collaborative partnerships on Open Distance Learning between Chinese & African Universities. In: Annual International Forum on Higher Education, 20-22 Nov 2020, Zhengzhou, China.

Zhu, Xia and Westwood, R. (2018). Letter To The Editor: Vitae Researcher Development International Conference. Journal of Academic Development and Education, 9

Zhu, Xia and Zolkiewski, Judy (2016). Exploring service adaptation in a business-to-business context. Journal of Service Theory and Practice, 26(3) pp. 315–337.

Zhu, Xia (2016). Communication in business practice: its central role in supply chain management. Kogan Page.

Zhu, Xia and Fletcher-Chen, C (2016). Value Co-Creation in a Closed Business Service Triad: From a Dialogic to a Tri-logic Process. In: 2016 IMP Asia Conference, 4-7 Dec 2016, Cape Town, South Africa.

Zhu, Xia and Zolkiewski, Judy (2015). Exploring service failure in a business-to-business context. Journal of Services Marketing, 29(5) pp. 367–379.

Zhu, Xia (2012). Service Experience in Business-to-Business Relationships. Doctor of Philosophy (PhD) thesis University of Manchester.