Currently browsing: Items authored or edited by Gordon Liu

43 items in this list.
Generated on Wed Aug 17 14:46:49 2022 BST.

Journal ItemTo Top

Liu, Gordon; Aroean, Lukman and Ko, Wai Wai (2022). Power, shared goals and supplier flexibility: a study of the HUB-and-spoke supply chain. International Journal of Operations and Production Management (Early Access).

Bui, Hong; Liu, Gordon; Ko, Wai Wai and Curits, Amy (2021). Harmonious Workplace Climate and Employee Altruistic Behavior: From Social Exchange Perspective. International Journal of Manpower, 42(1) pp. 95–112.

Ko, Wai Wai (Joyce); Chen, Cheng-Hao; Liu, Gordon; Bang, Nguyen and Sachiko, Takeda (2020). IT-based product innovation strategies for small firms. Information Technology & People, 33(6) pp. 1489–1514.

Liu, Gordon; Rong, Ke and Ko, Wai Wai (2020). Promoting employee entrepreneurial attitudes: an investigation of Chinese state-owned enterprises. International Journal of Human Resource Management, 31(21) pp. 2695–2713.

Ko, Wai Wai (Joyce); Liston-Heyes, Catherine; Liu, Weixi; Liu, Gordon and Cowling, Marc (2020). Organizational Capabilities and SME Exports: The Moderating Role of External Funding Intentions and Managerial Capacity. Small Business Economics (Early Access).

Liu, Gordon; Aroean, Lukman and Ko, Wai Wai (2019). A Business Ecosystem Perspective of Supply Chain Justice Practices: A Study of a Marina Resort Supply Chain Ecosystem in Indonesia. International Journal of Operations and Production Management, 39(9/10) pp. 1122–1143.

Ko, Wai Wai; Liu, Gordon; Wan Yusoff, Wan Toren and Che Mat, Che Rosmawati (2019). Social Entrepreneurial Passion and Social Innovation Performance. Nonprofit and Voluntary Sector Quarterly, 48(4) pp. 759–783.

Ren, Qun; Rong, Ke; Lu, Chao; Liu, Gordon and Ross, Margaret (2018). Value-informed pricing for virtual digital products: Evidence from Chinese MMORPG industry. International Journal of Market Research, 62(3) pp. 350–368.

Ko, Wai Wai Joyce; Liu, Gordon; Ngugi, Isaac K. and Chapleo, Chris (2018). External supply chain flexibility and product innovation performance: A study of small- and medium-sized UK-based manufacturers. European Journal of Marketing, 52(9/10) pp. 1981–2004.

Liu, Gordon; Ko, Wai Wai; Ngugi, Isaac and Takeda, Sachiko (2018). Network-Bonding Actions, Quality of Ties, and Channel Member Collaboration: Evidence from UK-based Small Firms. Journal of Small Business Management, 59(1) pp. 13–46.

Liu, Gordon; Ko, Wai Wai and Chapleo, Chris (2017). Managing employee attention and internal branding. Journal of Business Research, 79 pp. 1–11.

Ko, Wai Wai and Liu, Gordon (2017). Overcoming the liability of smallness by recruiting through networks in China: a guanxi-based social capital perspective. The International Journal of Human Resource Management, 28(11) pp. 1499–1526.

Bui, Hong T.M.; Liu, Gordon and Footner, Sarah (2016). Perceptions of HR practices on job motivation and work-life balance. International Journal of Manpower, 37(6) pp. 1004–1023.

Liu, Gordon and Rong, Ke (2015). The Nature of the Co-Evolutionary Process. Group & Organization Management, 40(6) pp. 809–842.

Liu, Gordon; Chapleo, Chris; Ko, Wai Wai and Ngugi, Isaac K. (2015). The Role of Internal Branding in Nonprofit Brand Management: An Empirical Investigation. Nonprofit and Voluntary Sector Quarterly, 44(2) pp. 319–339.

Liu, Gordon; Eng, Teck-Yong and Takeda, Sachiko (2015). An Investigation of Marketing Capabilities and Social Enterprise Performance in the UK and Japan. Entrepreneurship Theory and Practice, 39(2) pp. 267–298.

Liu, Gordon; Eng, Teck-Yong and Sekhon, Yasmin Kaur (2014). Managing Branding and Legitimacy: A Study of Charity Retail Sector. Nonprofit and Voluntary Sector Quarterly, 43(4) pp. 629–651.

Liu, Gordon and Ko, Wai-Wai (2014). Charity Retailing in the United Kingdom: A Managerial Capabilities Perspective. Journal of Small Business Management, 52(3) pp. 390–406.

Liu, Gordon; Takeda, Sachiko and Ko, Wai-Wai (2014). Strategic Orientation and Social Enterprise Performance. Nonprofit and Voluntary Sector Quarterly, 43(3) pp. 480–501.

Liu, Gordon and Ko, Wai Wai (2014). An integrated model of cause-related marketing strategy development. AMS Review, 4(3-4) pp. 78–95.

Liu, Gordon; Eng, Teck-Yong and Ko, Wai-Wai (2013). Strategic Direction of Corporate Community Involvement. Journal of Business Ethics, 115(3) pp. 469–487.

Liston-Heyes, Catherine and Liu, Gordon (2013). A study of non-profit organisations in cause-related marketing: Stakeholder concerns and safeguarding strategies. European Journal of Marketing, 47(11/12) pp. 1954–1974.

Eng, Teck-Yong; Liu, Chih-Yao Gordon and Sekhon, Yasmin Kaur (2012). The Role of Relationally Embedded Network Ties in Resource Acquisition of British Nonprofit Organizations. Nonprofit and Voluntary Sector Quarterly, 41(6) pp. 1092–1115.

Liu, Gordon and Ko, Wai-Wai (2011). Social Alliance and Employee Voluntary Activities: A Resource-Based Perspective. Journal of Business Ethics, 104(2) pp. 251–268.

Liu, Gordon; Liston-Heyes, Catherine and Ko, Wai-Wai (2010). Employee Participation in Cause-Related Marketing Strategies: A Study of Management Perceptions from British Consumer Service Industries. Journal of Business Ethics, 92(2) pp. 195–210.

Conference or Workshop ItemTo Top

Abolhasani, Morteza; Liu, Gordon and Hang, Haiming (2021). The Influence of Music Liking in Green Product Advertisements on Purchase Intention: Positive Brand Attitudes, Music Mode, and Music Tempo. In: International Conference on Research in Advertising (ICORIA), 24-26 Jun 2021, Bordeaux, France.

OtherTo Top


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