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Gillespie, Marie
(2003).
URL: http://www.berghahnbooks.com/title.php?rowtag=Scri...
Abstract
This article assesses the potential of television comedy for combating racism. It analyses how comic techniques combined with ethnographic insights into cultural difference can be effectively deployed to challenge prejudices about cultural identities. Based on a project in the ESRC 'Transnational Communities' Research Programme, it shows how well scripted television comedy can achieve more than a thousand earnest documentaries in combating racism. This article has generated much interest and numerous invitations internationally, from diversity policymakers, broadcasters and academics.