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Potter, Stephen and Enoch, Marcus
(2021).
DOI: https://doi.org/10.1016/B978-0-08-102671-7.10784-5
Abstract
Travel Plans are a mechanism for delivering a package of transport measures targeted at a specific site by an organization, such as an employer, school, shopping, or sports center, intended to deliver transport and wider goals to the organization and society as a whole. Introduced from the 1980s to 1990s in the United States, Netherlands, UK, Australia, New Zealand, Canada and Japan, when consistently applied, Travel Plans can usefully reduce car use. The best employer Travel Plans in the United Kingdom secured a reduction in car use of between 10% and 20% and in the United States mandatory Travel Plans have in several cases cut car use by 30%. Despite the potential promised by the concept, Travel Plans never really established themselves as a mainstream part of transport policy. They became marginalized within the traditional transport planning structures as they do not map onto the existing practices and skill sets of engineering-led transport planning approaches. By 2010, they had largely fallen into disuse. However, in recent years the growth of data generating and analytics companies led to travel becoming part of organization management. Although not labeled as “Travel Plans,” the purpose of travel planning is returning in a form that matches institutional structures.