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Holliman, Richard
(2007).
URL: http://www.springer.com/uk/home/social+sciences/so...
Abstract
Television has long been considered an important medium for communicating science, not least because television programmes have the potential to reach large audiences, disseminating information about the work of a range of scientists working in a variety of disciplines. This paper briefly considers recent developments in two important areas - technological innovations (e.g. the shift from analogue to digital television) and deregulation (e.g. the increasing take-up of multi-channel television) – critically evaluating the potential for these developments to provide new opportunities for dialogue, engagement and deliberation.