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Decker, Carolin
(2017).
URL: https://www.routledgehandbooks.com/doi/10.4324/978...
Abstract
In this essay, I apply the business model-concept to internationally operating multi-family offices. These organizations specialize on the preservation of enterprising and geographically dispersed families’ fortunes and the provision of custom-tailored services across generations and countries. Despite the rising popularity of multi-family offices, our knowledge on how these specialist institutions do business in and across different national contexts is limited. We do not know whether their business models are characterized by global standardization or local adaptation. Based on two institutionalist traditions in organization theory, I discuss this tension between global standardization and local adaptation and outline opportunities for future research.