Copy the page URI to the clipboard
Glatter, Ron
(2002).
URL: http://www.sagepub.co.uk/booksProdDesc.nav?contrib...
Abstract
The editors believe that strategic understanding and involvement should be a central concern for all organization members and that, in order to be effective, strategic planning needs the commitment and ownership of all staff, not just senior managers. The book covers:
- political, social and ideological contexts
- governance and links with external stakeholders
- marketing
- organizational collaboration, competition, partnership
- external/internal culture, and internal structures
- strategic leadership and managing change
- organizational effectiveness, accountability and evaluation