Using social media to raise your profile

Heaney, Caroline and Owton, Helen (2015). Using social media to raise your profile. In: Faculty of Education and Language Studies Learning and Teaching Conference, Open University, Milton Keynes, 7 Oct 2015, Milton Keynes.



In this session we will share our experiences of using social media to raise the external profile of sport and fitness at The Open University. Specifically we will be looking at our use of Twitter, the Sport and Fitness team blog and The Conversation. The session will examine the sport and fitness team’s approach to engaging with social media and consider the potential impact of these activities by sharing some of the statistics which indicate the reach of our activities. By drawing on the personal experiences and reflections of the team involved we will offer some 'top tips' to engage audiences via social media.

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