Change and continuity: hotel-supplier relationships in Japan

Tao, Keiko; Little, Stephen and Go, Frank (2009). Change and continuity: hotel-supplier relationships in Japan. In: Advances in Tourism Marketing Conference Marketing Innovations for Sustainable Destinations: Operations, Interactions, Experiences, 6-9 Sep 2009, Bournemouth, UK.


Establishing supplier relationships is becoming more important than ever, but maintaining effective relationships is increasingly difficult due to the pressures on business-to-business relations. In Japan, business-to-business relationships have been quite stable and close in the hotel sector. Following the imperatives of global competition, however, the changing nature of hotel-supplier relationship is observed. This paper examines how hotel-supplier relations are established traditionally and how they are changing in the context of Japanese culture.

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