×
Copy the page URI to the clipboard
Eckert, Claudia; Wyatt, David and Clarkson, John
(2009).
URL: http://www.creativityandcognition09.org/acceptedpa...
Abstract
Designing complex engineering products requires efficiency without sacrificing creativity. However, this case study shows creativity is being de-emphasised in favour of mathematical methods, displacing it into R&D and final integration.