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Vangen, Siv and Huxham, C
(2004).
URL: http://www.st-andrews.ac.uk/management/bam04/
Abstract
About the Conference: There is an increasing pressure for management research and theorising to be made more relevant to the world of practice. The aim of this conference is to emphasise this need for scholarly rigor and practical relevance by focusing on the shape of the future and its possible consequences for managerial priorities and decision-making. We wish to encourage prospective sense-making, as well as retrospective explanations and justifications of what has already happened. Whilst the instinctive orientation of the academic world is to investigate and offer explanations of past events, the practitioner world is more pre-occupied with what will happen and what that will mean for their individual situations. Therein lies the inevitable tension between academic rigor and practical relevance