Service industry strategies

Segal-Horn, Susan (2005). Service industry strategies. In: McGee, John ed. Blackwell Encyclopedia of Management Vol XII: Strategic Management, Volume 12. Oxford, UK: Blackwell Publishing, pp. 297–303.

URL: http://www.blackwellpublishing.com/book.asp?ref=06...

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  • Item ORO ID
  • 1572
  • Item Type
  • Book Section
  • ISBN
  • 0-631-23317-2, 978-0-631-23317-6
  • Academic Unit or School
  • Faculty of Business and Law (FBL)
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