Currently browsing: Items authored or edited by Xia Zhu

15 items in this list.
Generated on Wed Oct 27 15:28:36 2021 BST.

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Chikwa, Gladson and Zhu, Xia Sino-African Cooperation in Higher Education: an exploration of ODL opportunities and challenges. In: Open Impact Conference, 13-14 Dec 2019, Uganda.

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Naude, P.; Henneberg, S. C.; Zolkiewski, J. and Zhu, Xia (2009). Exploiting the B2B Knowledge Network: New Perspectives and Core Concepts. Industrial Marketing Management, 38(5) pp. 493–494.

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Palmer, Adrian; Zhu, Xia and Mete, Melisa Tweeting to the World or Enjoying the Moment? The effects of Social Media Engagement on Recall and Recommendation of a Service Experience. In: 2018 Global Marketing Conference at Tokyo Proceedings, p. 1602.

Palmer, Adrian; Zhu, Xia and Mete, M Real-time Sharing of Service Experience: Effects on Subsequent Recall and Referral Behaviours. In: 15th International Research Conference in Service Management, 10-13 Jun 2018, La Londe Les Maures, France.

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Zhu, Xia (2021). Ten Years in Academia: A Journey of Exploration and Development. In: Morris, Sean Michael; Rai, Lucy and Littleton, Karen eds. Voices of Practice: Narrative Scholarship. Hybrid Pedagogy Inc.

Zhu, Xia and Westwood, R. (2018). Letter To The Editor: Vitae Researcher Development International Conference. Journal of Academic Development and Education, 9

Zhu, Xia and Zolkiewski, Judy (2016). Exploring service adaptation in a business-to-business context. Journal of Service Theory and Practice, 26(3) pp. 315–337.

Zhu, Xia and Zolkiewski, Judy (2015). Exploring service failure in a business-to-business context. Journal of Services Marketing, 29(5) pp. 367–379.

Zhu, Xia (2012). Service Experience in Business-to-Business Relationships. PhD thesis University of Manchester.

Zhu, Xia and Fletcher-Chen, C Value Co-Creation in a Closed Business Service Triad: From a Dialogic to a Tri-logic Process. In: 2016 IMP Asia Conference, 4-7 Dec 2016, Cape Town, South Africa.


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