The Open UniversitySkip to content
 

Open Research Online
Items Authored or Edited by Geke van Dijk

Up a level
Export as [feed] Atom [feed] RSS 1.0 [feed] RSS 2.0 [Create Shortened URL] SURL
Group by: Published Date | Item Type | Authors/Editors/Creators | No Grouping
Jump to: 2007 | 2006 | 2005
Number of items: 6.

2007

van Dijk, Geke (2007). Pick and Mix: consumers moving between online and offline channels. PhD thesis The Open University. file

van Dijk, Geke; Minocha, Shailey and Laing, Angus (2007). Consumers, channels and communication: online and offline communication in service consumption. Interacting with Computers, 19(1) pp. 7–19. restricted access item, not available for direct download

2006

van Dijk, G.; Minocha, S. and Laing, A. (2006). Channels, consumers and communication: online and offline communication in service consumption. In: Academy of Marketing Conference, 3-6 Jul 2006, Middlesex University Business School, UK. file

van Dijk, Geke; Laing, Angus and Minocha, Shailey (2006). Consumer channel choice: integrating electronic and conventional service channels. In: Sixth international conference of the European Academy of Management, 17-20 May 2006, Oslo, Norway. file

Minocha, Shailey; Petre, Marian; Tzanidou, Ekaterini; van Dijk, Geke; Roberts, Dave; Gassman, Nick; Millard, Nicola; Day, Barry and Travis, David (2006). Evaluating e-commerce environments: approaches to cross-disciplinary investigation. In: CHI 06 extended abstracts on Human factors in computing systems - CHI 06 CHI 06, p. 1121.

2005

van Dijk, Geke; Laing, Angus and Minocha, Shailey (2005). Consumer behaviour in multi-channel retail environments: consumer movement between online and offline channels. In: 5th American Marketing Association/Academy of Marketing Joint Biennial Conference 'Marketing: Building Business, Shaping Society', Dublin, Ireland, 5-7 Jul 2005. file

This list was generated on Tue Nov 20 17:47:41 2018 GMT.

Policies | Disclaimer

© The Open University   contact the OU