The Open UniversitySkip to content
 

Open Research Online
Browse by Journal

Up a level
Export as [feed] Atom [feed] RSS 1.0 [feed] RSS 2.0 [Create Shortened URL] SURL
Group by: Published Date | Item Type | No Grouping
Jump to: 2005 | 2000
Number of items: 2.

2005

Hsieh, Ming and Lindridge, Andrew (2005). Universal appeals with local specifications. Journal of Product and Brand Management, 14(1) pp. 14–28. restricted access item, not available for direct download

2000

Szmigin, I. and Carrigan, M. (2000). Does advertising in the UK need older models? Journal of Product and Brand Management, 9(2) pp. 128–141.

This list was generated on Wed Dec 7 14:01:19 2016 GMT.

Policies | Disclaimer

© The Open University   + 44 (0)870 333 4340   general-enquiries@open.ac.uk