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Yong, Hua-Hie; Borland, Ron; Cummings, Michael; Hammond, David; O'Connor, Richard J.; Hastings, Gerard and King, Bill (2011). Impact of the removal of misleading terms on cigarette pack on smokers' beliefs about ‘light/mild’ cigarettes: cross-country comparisons. Addiction, 106(12) pp. 2204–2213.

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