An intersectional approach to ethical issues in social marketing segmentation

Kubacki, K.; Szablewska, N.; Forbes, S. and Palmedo, C. (2018). An intersectional approach to ethical issues in social marketing segmentation. In: Academy of Marketing Conference ‘Marketing the Brave’, 2-5 Jul 2018, University of Stirling.

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  Faculty of Business and Law (FBL)
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