Web authoring: transferable skills for graduates of the future

Littlejohn, A.H. and Macrosson, W.D.K. (1999). Web authoring: transferable skills for graduates of the future. Industry & Higher Education, 13(4) pp. 277–281.

DOI: https://doi.org/10.1177/095042229901300408


At the University of Strathclyde, second-year students reading for the BA in International Business and Modern Languages are being supported in developing personal transferable skills in communication via the World Wide Web (WWW). The 'Webskills Initiative'immerses them in major aspects of Website creation, including writing, design, preparation of graphics and Web page authoring. The aim of this paper is to present the Webskills Initiative as a case study and to examine the reactions of students to the course. There is also an analysis of student attitudes to using the WWW as a medium for communication.

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  • Item ORO ID
  • 51307
  • Item Type
  • Journal Item
  • ISSN
  • 2043-6858
  • Keywords
  • business education; computer literacy; employment potential; foreign countries; job skills; World Wide Web; technology-enhanced learning; e-learning
  • Academic Unit or School
  • Institute of Educational Technology (IET)
  • Depositing User
  • Allison Littlejohn