Murphy, Patrick E.; Laczniak, Gene R. and Harris, Fiona (2017). Ethics in Marketing: International Cases and Perspectives. Abingdon, Oxon, UK: Routledge.
| URL: | https://www.routledge.com/Ethics-in-Marketing-Inte... |
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| Google Scholar: | Look up in Google Scholar |
| Item Type: | Book |
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| Copyright Holders: | 2017 Patrick E. Murphy, Gene R. Laczniak and Fiona Harris |
| ISBN: | 1-138-64809-4, 978-1-138-64809-8 |
| Extra Information: | Second Edition |
| Keywords: | ethics; marketing; international cases |
| Academic Unit/School: | Faculty of Business and Law (FBL) > Business > Department for Strategy and Marketing Faculty of Business and Law (FBL) > Business Faculty of Business and Law (FBL) |
| Research Group: | International Development & Inclusive Innovation |
| Item ID: | 48155 |
| Depositing User: | Fiona Harris |
| Date Deposited: | 13 Jan 2017 09:23 |
| Last Modified: | 02 May 2018 14:25 |
| URI: | http://oro.open.ac.uk/id/eprint/48155 |
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