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E-business strategy in China: Internet pioneers vs pragmatists

Hinton, Matthew and Tao, Yan (2014). E-business strategy in China: Internet pioneers vs pragmatists. In: 11th International Conference on e-Commerce 2014, 17-19 Jul 2014, Lisbon, Portugal, IADIS Press, pp. 411–414.

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Abstract

This research addresses how Chinese companies develop strategies that support e-business enabled value creation. Nine in-depth cases studies are undertaken across three distinct industries (housing development, manufacturing, and B2C retail) using an integrated strategy framework that combines value chain theory with the resource-based view (RBV). The findings highlight some of the key characteristics of e-business strategy formulation, as well as how e-business value creation features differently between ‘Internet pragmatists’ and ‘Internet pioneers’.

Item Type: Conference or Workshop Item
Copyright Holders: 2014 The Authors
ISBN: 989-8704-11-X, 978-989-8704-11-5
Keywords: e-business strategy; China; Internet pioneers; Internet pragmatists
Academic Unit/School: Faculty of Business and Law (FBL) > Business > Department for Public Leadership and Social Enterprise
Faculty of Business and Law (FBL) > Business
Faculty of Business and Law (FBL)
Item ID: 40710
Depositing User: Matthew Hinton
Date Deposited: 12 Aug 2014 10:43
Last Modified: 13 Dec 2018 05:33
URI: http://oro.open.ac.uk/id/eprint/40710
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