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On going grey

Holland, Caroline and Ward, Richard (2012). On going grey. In: Ylänne, Virpi ed. Representing Ageing: Images and identities. Basingstoke: Palgrave Macmillan, pp. 115–131.

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Abstract

Greying hair is one of the definitive physical markers of advancing years. Indeed the phrase ‘going grey’ is common metaphor for ageing itself. In this chapter we consider how media images of hair and discourses on the appearance, condition, length and colour of hair contribute to the normalisation of particular attitudes to the appearance, particularly of older women. The discussion includes the construct of greying as transition; a point of entry to a stage in the life course that is implicitly unwanted and where the language of resistance, fighting and even war is deployed in support of rejecting old age. Drawing on older people's personal accounts, the chapter discusses how their subjective and personal responses often reveal a strategic and agentive negotiation of the reflexive relationship between the body, self and society.

Item Type: Book Chapter
Copyright Holders: 2012 The Authors
ISBN: 0-230-27259-2, 978-0-230-27259-0
Project Funding Details:
Funded Project NameProject IDFunding Body
Not SetNot SetNational Lottery Fund
Keywords: ageing; appearance; hair; hairdressing; greying; media
Academic Unit/Department: Health and Social Care
Related URLs:
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Item ID: 33005
Depositing User: Caroline Holland
Date Deposited: 07 Mar 2012 11:03
Last Modified: 07 Oct 2013 15:55
URI: http://oro.open.ac.uk/id/eprint/33005
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