Cultural sensitivity and its implications for social support in social marketing: the case of British Pakistani and British white cardiac attack patients

Ali, Haider and Lindridge, Andrew (2007). Cultural sensitivity and its implications for social support in social marketing: the case of British Pakistani and British white cardiac attack patients. In: 36th EMAC conference, June 2007, Rejkjavik.

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Item Type:	Conference Item
Copyright Holders:	EMAC
Academic Unit/Department:	Open University Business School
Item ID:	26896
Depositing User:	Andrew Lindridge
Date Deposited:	28 Feb 2011 09:41
Last Modified:	28 Feb 2011 09:41
URI:	http://oro.open.ac.uk/id/eprint/26896

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