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Ball, Kirstie
(2008).
URL: http://www.uk.sagepub.com/booksProdDesc.nav?prodId...
Abstract
A call centre is a business function which processes large volumes of telephone calls from and to internal and external customers. They emerged in the service sector in the late 1980s, and were conceived as an efficient way to conduct sales, marketing, and customer service functions. The call centre industry has expanded internationally, call centres come in all shapes and sizes, and serve a wide range of business functions.
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About
- Item ORO ID
- 24670
- Item Type
- Book Section
- ISBN
- 1-4129-1515-5, 978-1-4129-1515-1
- Academic Unit or School
-
Faculty of Science, Technology, Engineering and Mathematics (STEM) > Computing and Communications
Faculty of Science, Technology, Engineering and Mathematics (STEM) - Copyright Holders
- © 2008 Sage
- Depositing User
- Kirstie Ball