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New Consumption Communities: Resisting the hegemony of the marketing process

Szmigin, I. and Carrigan, M. (2003). New Consumption Communities: Resisting the hegemony of the marketing process. In: 3rd International Critical Management Studies Conference, 7-9 July 2003, Lancaster University, Lancaster, UK.

URL: http://www.mngt.waikato.ac.nz/ejrot/cmsconference/...
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Item Type: Conference Item
Academic Unit/Department: Open University Business School
Item ID: 15208
Depositing User: Users 2400 not found.
Date Deposited: 02 Apr 2009 09:08
Last Modified: 28 Mar 2011 09:33
URI: http://oro.open.ac.uk/id/eprint/15208
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