Barnes, David; Hinton, Matthew and Mieczkowska, Suzanne
(2004).
The strategic management of operations in e-business.
Production Planning and Control, 15(5)
pp. 484–494.
Abstract
New ways of managing operations are emerging as businesses embrace the internet-based ICTs of e-commerce within their business processes. Yet progress in many e-businesses is hampered because of an apparent mismatch between their business and operations strategies. This paper examines the strategic management of operations in e-businesses using the well-known Hayes and Wheelwright four-stage model of the strategic role and contribution of the operations function. The research uses a case study methodology based on interviews with senior managers in twelve e-businesses in the UK, which encompass organizations of differing size, using different e-commerce models, operating in a variety of industries. The paper closes by discussing the generalizability of the findings and recommends what future work might be conducted to advance understanding of what is an under-researched aspect of e-business.
| Item Type: |
Journal Article
|
| ISSN: |
0953-7287 |
| Keywords: |
Operations Strategy; Hayes And Wheelwright Four-stage Model; e-business; Internet
|
| Academic Unit/Department: |
Open University Business School |
| Item ID: |
1214 |
| Depositing User: |
Users 12 not found. |
| Date Deposited: |
08 Jun 2006 |
| Last Modified: |
02 Dec 2010 19:45 |
| URI: |
http://oro.open.ac.uk/id/eprint/1214 |
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