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The adoption of cleaner vehicles in the UK: exploring the consumer attitude–action gap

Lane, Ben and Potter, Stephen (2006). The adoption of cleaner vehicles in the UK: exploring the consumer attitude–action gap. Journal of Cleaner Production, 15(11-12) pp. 1085–1092.

DOI (Digital Object Identifier) Link: https://doi.org/10.1016/j.jclepro.2006.05.026
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Abstract

This paper reports the initial findings of two research projects that identify attitudinal barriers inhibiting the adoption of cleaner vehicles in the UK. The first, conducted for the Low Carbon Vehicle Partnership by Ecolane Transport Consultancy, reviews the evidence of consumer attitudes to low carbon cars. The study shows that car buyers have a poor knowledge of cleaner car technologies, the environmental impacts of road transport and car ownership costs. The second study, initiated within the Open University's Design Innovation Group, identifies key ‘hotspot’ factors that influence consumers' adoption of low carbon products. The study, which is ongoing, has concluded that identifying where and when these hotspot points of leverage occur could help inform initiatives to facilitate consumer adoption and effective use.

Item Type: Journal Item
ISSN: 0959-6526
Keywords: Consumer attitudes; Adoption; Low carbon; Fuel-efficient; Passenger cars; Attitude–action gap
Academic Unit/School: Faculty of Science, Technology, Engineering and Mathematics (STEM) > Engineering and Innovation
Faculty of Science, Technology, Engineering and Mathematics (STEM)
Research Group: Innovation, Knowledge & Development research centre (IKD)
Item ID: 10419
Depositing User: Stephen Potter
Date Deposited: 07 Mar 2008
Last Modified: 07 Dec 2018 09:09
URI: http://oro.open.ac.uk/id/eprint/10419
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